Summary
Affirm Holdings, Inc. (AFRM) disclosed in an 8-K filing on March 17, 2025, that OnePay, a Walmart majority-owned fintech, has selected Klarna Group plc as its installment loan financing partner starting later this year. This development represents a significant competitive shift, as Klarna is a direct competitor to Affirm. While Affirm's current integrated program with Walmart remains in place as of the filing date, this announcement introduces uncertainty regarding the future of that partnership. Investors should note that the Walmart relationship, while important, does not represent an overwhelming portion of Affirm's business. Purchases through Affirm's integrated program with Walmart accounted for approximately 5% of Gross Merchandise Volume and 2% of Adjusted Operating Income during the six months ended December 31, 2024. Despite this, the potential loss of or reduction in business from such a large retail partner could impact future growth and revenue streams, making this a key event to monitor.
Key Highlights
- 1Walmart's fintech subsidiary, OnePay, has selected Klarna as its new installment loan financing partner.
- 2Klarna is a direct competitor to Affirm Holdings.
- 3Affirm's integrated program with Walmart remains active as of the filing date.
- 4Walmart partnership represented ~5% of Affirm's GMV for the six months ended Dec 31, 2024.
- 5Walmart partnership represented ~2% of Affirm's Adjusted Operating Income for the six months ended Dec 31, 2024.
- 6The filing indicates potential future changes to Affirm's relationship with Walmart.
- 7Affirm is reiterating standard forward-looking statement disclaimers regarding potential future outcomes.