8-KEarnings & ResultsRegulation FDExhibits & Filings

Booking Holdings Inc. 8-K Report, Financial Results (Nov 3, 2004)

Filed November 3, 2004For Securities:BKNG

Summary

This 8-K filing from priceline.com Incorporated (the predecessor to Booking Holdings Inc.) on November 3, 2004, primarily serves to disclose the company's financial results for the third quarter ended September 30, 2004. Investors can find key financial figures and forward-looking expense guidance for the fourth quarter of 2004. The report is crucial for understanding the company's recent performance and its outlook for the remainder of the year. The filing highlights priceline.com's Q3 2004 revenue of $235.9 million and a gross profit of $51.1 million. Net income for the quarter was reported at $9.3 million, equating to $0.23 per diluted share. Additionally, the company provided detailed expense projections for Q4 2004 across various categories including advertising, sales and marketing, personnel, general and administrative, information technology, and depreciation and amortization, alongside an estimate for cash income tax expense.

Key Highlights

  • 1Priceline.com reported Q3 2004 revenues of $235.9 million and gross profit of $51.1 million.
  • 2GAAP net income for the third quarter of 2004 was $9.3 million, or $0.23 per diluted share.
  • 3The company provided detailed expense guidance for Q4 2004, including advertising ($14.0 - $15.0 million).
  • 4Q4 2004 advertising expenses were expected to be split approximately 60% online and 40% offline.
  • 5Sales and marketing expenses were projected to be between $7.5 and $8.0 million for Q4 2004.
  • 6Personnel costs were estimated to be between $10.3 and $10.5 million for Q4 2004.
  • 7Various other Q4 2004 expense estimates were provided, such as G&A, IT, and depreciation/amortization.

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