8-KRegulation FD

DEERE & CO 8-K Report, Regulation FD Disclosure (Apr 2, 2009)

Filed April 2, 2009For Securities:DE

Summary

Deere & Company (DE) announced on April 2, 2009, that it expects to release commentary on its March 2009 retail sales figures. This announcement, scheduled for late in the following week or the week after, will provide insights into the sales performance of the company's farm machinery, construction equipment, and commercial and consumer equipment segments. The information will be made available via a recorded telephone message and through the company's website, following the monthly industry sales report from the Association of Equipment Manufacturers (AEM), typically released around the tenth of the month. This disclosure is significant for investors as it signals a move towards more frequent updates on sales trends, particularly during a period of economic uncertainty. The commentary will offer a direct view into Deere's business activity and market reception, allowing investors to gauge the impact of prevailing economic conditions on demand for agricultural and construction equipment. Investors should monitor this upcoming release for early indicators of the company's performance in the first fiscal quarter of 2009.

Key Highlights

  • 1Deere & Company to provide monthly retail sales commentary, starting with March 2009 data.
  • 2The sales commentary will cover farm machinery, construction equipment, and commercial and consumer equipment.
  • 3The announcement is scheduled for late next week or the week following April 2, 2009.
  • 4Information will be accessible via a recorded telephone message and the company's website.
  • 5The release will follow the monthly industry sales report from the Association of Equipment Manufacturers (AEM).

Frequently Asked Questions

The main purpose of this 8-K filing is to inform investors that Deere & Company plans to start releasing monthly commentary on its retail sales figures, beginning with the March 2009 data.

Deere & Company expects to release the commentary on March retail sales late in the week following the filing (the week of April 6th, 2009) or the week after that. This release is contingent upon the AEM's monthly industry sales report, typically released around the tenth of the month.

Investors will be able to access the commentary through a recorded telephone message at (309) 765-5149 or via the company's website at www.Deere.com. The telephone information is expected to be available slightly before it is posted online.

The commentary will provide insights into the retail sales of Deere's farm machinery, construction equipment, and commercial and consumer equipment.