Summary
Deere & Company (DE) announced on June 1, 2012, its intention to release a monthly commentary on its May retail sales. This announcement, made under Regulation FD, signals the company's commitment to providing timely updates to investors regarding sales performance across its farm machinery, turf & utility equipment, and construction equipment segments. The commentary will follow the release of industry sales data by the Association of Equipment Manufacturers (AEM), typically around the tenth of the month. Investors should note that this 8-K filing is primarily informational, outlining the method and expected timing for accessing these retail sales updates. The commentary will be available via a recorded message accessible by telephone and on the company's investor relations website. This proactive communication aims to offer greater transparency into Deere's operational performance and market reception of its products.
Key Highlights
- 1Deere & Company will issue a monthly commentary on its retail sales.
- 2The first commentary will cover May 2012 retail sales.
- 3The release will occur after the Association of Equipment Manufacturers (AEM) publishes industry sales data, typically around the 10th of the month.
- 4The commentary will include insights on farm machinery, selected turf & utility equipment, and construction equipment sales.
- 5The information will be accessible via a recorded telephone message and on the company's investor website (www.JohnDeere.com/Investors).
- 6This disclosure is made to comply with Regulation FD, ensuring fair and simultaneous disclosure of material information.