Summary
Deere & Company announced on January 3, 2017, a change in its disclosure practices. The company will begin reporting its monthly retail sales data on its corporate website, www.JohnDeere.com/retailsales. This new practice aims to provide investors with more timely and detailed insights into the company's sales performance across its key segments, including farm machinery, turf & utility equipment, and construction equipment. The initial release of this monthly data is expected to occur early the week following the Association of Equipment Manufacturers (AEM) monthly industry sales announcement, which typically falls around the tenth of each month. This move signals Deere's commitment to enhanced transparency and investor communication regarding sales trends, allowing for quicker assessment of market dynamics and company performance.
Key Highlights
- 1Deere & Company will commence reporting monthly retail sales data starting in early 2017.
- 2The retail sales information will be accessible on the company's investor relations website: www.JohnDeere.com/retailsales.
- 3The releases will cover sales of farm machinery, selected turf & utility equipment, and construction equipment.
- 4Deere's monthly sales report will be published shortly after the AEM industry sales announcement, typically around the 10th of the month.
- 5This initiative aims to provide investors with more current and detailed sales performance information.
- 6The company may also post other relevant developments on its website from time to time.