8-KRegulation FD

DEERE & CO 8-K Report, Regulation FD Disclosure (Mar 5, 2018)

Filed March 5, 2018For Securities:DE

Summary

Deere & Company announced in this 8-K filing dated March 5, 2018, its intention to begin releasing monthly retail sales data. This new disclosure practice will provide investors with more timely insights into the company's sales performance across its farm machinery, turf & utility equipment, and construction equipment segments. The company will make this information available on its corporate website, www.JohnDeere.com/retailsales, shortly after the Association of Equipment Manufacturers (AEM) releases its monthly industry sales figures. This move towards more frequent reporting aims to enhance transparency and provide a clearer, real-time view of market trends and Deere's competitive position.

Key Highlights

  • 1Deere & Company will commence releasing monthly retail sales data.
  • 2The retail sales reports will cover farm machinery, selected turf & utility equipment, and construction equipment.
  • 3New data will be accessible on the company's website: www.JohnDeere.com/retailsales.
  • 4Release of Deere's data will follow the monthly industry sales announcement by the Association of Equipment Manufacturers (AEM).
  • 5This initiative enhances transparency and provides more timely investor information.
  • 6The company may also post other development information on its website periodically.

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