8-KOther EventsExhibits & Filings

FORD MOTOR CO 8-K Report, Corporate Update (Nov 3, 2010)

Filed November 3, 2010For Securities:FF-PCF-PDF-PB

Summary

Ford Motor Company (F) filed an 8-K on November 3, 2010, primarily to incorporate by reference a news release detailing October 2010 U.S. retail sales and provide an early outlook for 2011 global industry sales volumes. The company reported on U.S. retail sales for October 2010 via an attached exhibit. Looking ahead to 2011, Ford anticipates growth in global industry sales compared to 2010 levels. Specifically, they project U.S. industry sales to potentially reach between 12 million and 13 million units, indicating a positive trend for the domestic market. In Europe, they expect industry sales in their tracked markets to fall within the range of 14 million to 15 million units. Ford intends to provide updated guidance in early 2011, suggesting these figures are preliminary assessments.

Key Highlights

  • 1Ford filed an 8-K on November 3, 2010, incorporating a news release on October 2010 U.S. retail sales.
  • 2The company expects global industry sales volume to grow in 2011 compared to 2010.
  • 3Ford's early assessment indicates U.S. industry sales could reach 12-13 million units in 2011.
  • 4European industry sales in tracked markets are projected to be around 14-15 million units for 2011.
  • 5Ford plans to provide updated sales guidance in early 2011.
  • 6The report includes an exhibit of the November 3, 2010 news release regarding October U.S. retail sales.

Frequently Asked Questions

The main purpose of this 8-K filing was to incorporate by reference a news release dated November 3, 2010, which provided details on Ford's U.S. retail sales for October 2010, and to offer an initial forecast for global industry sales volumes in 2011.

Ford's early assessment for 2011 projects U.S. industry sales to grow from 2010 levels, potentially reaching between 12 million and 13 million units.

For 2011, Ford anticipates European industry sales in the 19 markets they track to be in the vicinity of 14 million to 15 million units.

Ford stated that they will update their guidance in early 2011, indicating that the projections provided in this report are preliminary.