Summary
Salesforce.com, Inc. (CRM) filed an 8-K on October 7, 2004, to disclose important customer and subscriber metrics as of September 30, 2004. The company announced it had reached 12,000 customers and 185,000 paying subscribers. This filing provides a snapshot of the company's growth and market penetration in the on-demand CRM sector at that time.
Key Highlights
- 1Announced 12,000 total customers as of September 30, 2004.
- 2Reported 185,000 paying subscribers as of September 30, 2004.
- 3Clarified that paying subscriber numbers exclude approximately 2,500 paying subscribers for whom revenue recognition is delayed.
- 4The delayed revenue recognition pertains to customers awaiting the completion of specific new technology contracts.
- 5This information was originally discussed on the second quarter conference call on August 19, 2004.
- 6The filing serves to formally disclose these metrics under Regulation FD.