Summary
Deere & Company (DE) announced via an 8-K filing on September 3, 2004, its intention to release a monthly commentary on its August 2004 retail sales figures. This commentary will be made available approximately one to ten days following the Association of Equipment Manufacturers' (AEM) monthly industry sales report, which is typically released around the tenth of each month. The company's remarks will cover retail sales performance for farm machinery, construction equipment, and commercial and consumer equipment. Investors can access this sales commentary through a recorded telephone message or via the company's website, www.JohnDeere.com. This new disclosure practice aims to provide timely updates on key sales metrics, offering greater transparency into the company's performance and market trends. The information is expected to be available shortly before being posted online and will remain accessible for several days after its initial release.
Key Highlights
- 1Deere & Company (DE) will begin releasing monthly commentary on its retail sales.
- 2The first commentary will cover August 2004 retail sales data.
- 3The commentary will be released within 1-10 days after the AEM industry sales report.
- 4Information will cover farm machinery, construction equipment, and commercial/consumer equipment retail sales.
- 5Sales commentary will be accessible via a recorded phone message and the company's website (www.JohnDeere.com).
- 6This initiative represents increased transparency regarding the company's sales performance.