8-KRegulation FD

DEERE & CO 8-K Report, Regulation FD Disclosure (Sep 2, 2010)

Filed September 2, 2010For Securities:DE

Summary

Deere & Company announced on September 2, 2010, that it plans to release commentary on its August retail sales. This information will be made available in the form of a recorded message accessible by phone and online, typically following the Association of Equipment Manufacturers' (AEM) monthly industry sales report, which is usually released around the tenth of the month. The upcoming statement will offer insights into Deere's retail sales performance across its key segments, including farm machinery, selected turf and utility equipment, and construction equipment. This proactive communication strategy allows investors to gain timely insights into the company's operational performance and market trends in the agricultural and construction sectors.

Key Highlights

  • 1Deere & Company to provide commentary on August 2010 retail sales.
  • 2Sales commentary will be released late next week or early the following week (relative to Sept 2, 2010).
  • 3Information will be accessible via a recorded telephone message and the company's website.
  • 4Release is scheduled to follow the Association of Equipment Manufacturers' (AEM) monthly industry sales report.
  • 5Commentary will cover farm machinery, turf & utility equipment, and construction equipment retail sales.
  • 6Company website (www.Deere.com) will be a primary source for the information.
  • 7Telephone access to the recorded message will be available shortly before the website posting.

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