Summary
Deere & Company announced via an 8-K filing on December 3, 2014, its intention to begin releasing monthly retail sales data. This new disclosure practice will commence with the reporting of November 2014 retail sales, which will be made public shortly after the Association of Equipment Manufacturers (AEM) releases its monthly industry sales figures. The company stated that this information will be accessible on its investor relations website and will include commentary on the AEM data, as well as specific details on Deere's retail sales of farm machinery, selected turf & utility equipment, and construction equipment.
Key Highlights
- 1Deere & Company will begin releasing monthly retail sales reports starting with November 2014 data.
- 2The monthly reports will be available on the company's investor relations website (www.JohnDeere.com/Investors).
- 3Deere's reports will be published after the Association of Equipment Manufacturers (AEM) releases its monthly industry sales data.
- 4The retail sales reports will cover farm machinery, selected turf & utility equipment, and construction equipment.
- 5The company will provide commentary on the AEM data alongside its own retail sales figures.
- 6This initiative aims to provide investors with more timely and granular insights into market trends and company performance.