Summary
Deere & Company (DE) announced via an 8-K filing on September 1, 2017, its intention to begin reporting monthly retail sales data. This initiative, starting with August 2017 sales, aims to provide investors with more timely insights into the company's sales performance across farm machinery, turf & utility equipment, and construction equipment segments. The company plans to release this information on its investor relations website (www.JohnDeere.com/retailsales) shortly after the Association of Equipment Manufacturers (AEM) releases its monthly industry sales data, typically around the tenth of each month. This move towards more frequent disclosures signifies an effort by Deere to enhance transparency and allow stakeholders to better track operational trends and market conditions.
Key Highlights
- 1Deere & Company will commence releasing monthly retail sales data, beginning with August 2017 sales.
- 2The retail sales reports will be published on the company's official website: www.JohnDeere.com/retailsales.
- 3Deere's reports will be released shortly after the Association of Equipment Manufacturers (AEM) monthly industry sales announcement, usually around the 10th of each month.
- 4The reported data will cover farm machinery, selected turf & utility equipment, and construction equipment.
- 5This disclosure is intended to provide more timely information regarding the company's sales performance.
- 6Deere may also post other relevant company developments on its website from time to time.