Summary
Deere & Company announced via an 8-K filing on October 3, 2017, its intention to begin releasing monthly retail sales data. This new disclosure practice, commencing with September 2017 sales, will provide investors with more frequent updates on the company's sales performance across its key segments: farm machinery, turf & utility equipment, and construction equipment. The company stated that this information will be available on its corporate website, www.JohnDeere.com/retailsales, shortly after the Association of Equipment Manufacturers (AEM) releases its monthly industry sales data, typically around the tenth day of each month. This proactive disclosure aims to enhance transparency and provide stakeholders with timely insights into market trends and Deere's performance relative to the industry.
Key Highlights
- 1Deere & Company will begin releasing monthly retail sales data.
- 2The first report will cover September 2017 retail sales.
- 3Data will be available on the company's website (www.JohnDeere.com/retailsales).
- 4Release timing is tied to the Association of Equipment Manufacturers (AEM) monthly industry sales report.
- 5Reports will include commentary on AEM data and Deere's specific retail sales for farm machinery, turf & utility, and construction equipment.
- 6This initiative aims to increase transparency and provide more frequent investor updates.