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10-KPeriod: FY2015

ServiceNow, Inc. Annual Report, Year Ended Dec 31, 2015

Filed February 25, 2016For Securities:NOW

Summary

ServiceNow, Inc. (NOW) in its 2016 10-K filing for the fiscal year ended December 31, 2015, demonstrates robust revenue growth, exceeding $1 billion for the first time, primarily driven by its subscription services. The company continues to invest heavily in research and development, sales, and marketing to expand its offerings and global reach. Despite significant revenue growth, ServiceNow reported a net loss, largely attributed to substantial investments in growth initiatives and increasing stock-based compensation. The company highlights strong customer retention and growth in enterprise and IT Operations Management solutions, alongside ongoing investments in expanding into new market categories. Key risks identified include increasing competition, the potential for declining sales prices, and ongoing intellectual property litigation.

Financial Statements
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Key Highlights

  • 1Total revenues surpassed $1 billion for the fiscal year 2015, marking significant growth from $682.6 million in 2014 and $424.7 million in 2013.
  • 2Subscription revenues are the primary driver of growth, accounting for 84% of total revenues in 2015, with strong performance in both Enterprise Service Management and IT Operations Management solutions.
  • 3The company experienced a net loss of $198.4 million in 2015, an increase from $179.4 million in 2014, attributed to significant investments in R&D, sales & marketing, and increased stock-based compensation.
  • 4Customer base expanded to approximately 3,000 enterprise customers by the end of 2015, with 638 Global 2000 customers, indicating strong market penetration.
  • 5Operating expenses, particularly sales & marketing and R&D, increased significantly to support growth, with sales & marketing representing 50% of revenue and R&D at 22%.
  • 6ServiceNow maintains a high customer renewal rate (98% in 2015) and a substantial upsell rate (38% in 2015), indicating customer satisfaction and expansion opportunities.
  • 7The company is facing ongoing intellectual property litigation with Hewlett-Packard (now HPE) and BMC Software, with no certainty of favorable outcomes, posing a potential risk to financial results.

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