Palo Alto Networks Inc Selling & Marketing Expense 2011-2026 | PANW
What is selling & marketing expense?
Selling and marketing expenses represent the costs of promoting and distributing products or services to customers.
What is Palo Alto Networks Inc's current selling & marketing expense?
Palo Alto Networks Inc (PANW) annual selling & marketing expense for 2025 was $3.10B, a 10.94% increase from 2024. Palo Alto Networks Inc selling & marketing expense for the quarter ending April 30, 2026 was $1.16B.
What was Palo Alto Networks Inc's selling & marketing expense in 2024?
Palo Alto Networks Inc annual selling & marketing expense for 2024 was $2.79B, a 9.85% increase from 2023.
What was Palo Alto Networks Inc's selling & marketing expense in 2023?
Palo Alto Networks Inc annual selling & marketing expense for 2023 was $2.54B, a 18.39% increase from 2022.
What is Palo Alto Networks Inc's 5-year selling & marketing expense CAGR?
Palo Alto Networks Inc selling & marketing expense grew at a compound annual growth rate (CAGR) of 15.32% from FY2020 to FY2025, going from $1.52B to $3.10B over 5 years.
Year-over-year comparison from 10-K annual reports
| Period | Value | Change | Source |
|---|---|---|---|
| FY2025 | $3.10B | +10.9% | 10-K |
| FY2024 | $2.79B | +9.8% | 10-K |
| FY2023 | $2.54B | +18.4% | 10-K |
| FY2022 | $2.15B | +22.5% | 10-K |
| FY2021 | $1.75B | +15.4% | 10-K |
| FY2020 | $1.52B | +13.1% | 10-K |
| FY2019 | $1.34B | +25.1% | 10-K |
| FY2018 | $1.07B | +19.5% | 10-K |
| FY2017 | $898.8M | +20.9% | 10-K |
| FY2016 | $743.2M | +52.0% | 10-K |
| FY2015 | $489.0M | +46.1% | 10-K |
| FY2014 | $334.8M | +67.6% | 10-K |
| FY2013 | $199.8M | +72.3% | 10-K |
| FY2012 | $115.9M | +86.2% | 10-K |
| FY2011 | $62.3M | - | 10-K |