01—History
Goodwill History
Year-over-year comparison from 10-K annual reports · Dashed line: constant growth FY2020–FY2025. Drag across the bars to change the range.
- $41.65B
02—Ledger
Goodwill, period by period
| Period | Scale | Value | Change | Source |
|---|---|---|---|---|
| FY2025 | $41.65B | +3.3% | 10-K | |
| FY2024 | $40.30B | −0.9% | 10-K | |
| FY2023 | $40.66B | +2.4% | 10-K | |
| FY2022 | $39.70B | −3.0% | 10-K | |
| FY2021 | $40.92B | +2.6% | 10-K | |
| FY2020 | $39.90B | −0.9% | 10-K | |
| FY2019 | $40.27B | −10.9% | 10-K | |
| FY2018 | $45.17B | +1.1% | 10-K | |
| FY2017 | $44.70B | +0.8% | 10-K | |
| FY2016 | $44.35B | −0.6% | 10-K | |
| FY2015 | $44.62B | −12.0% | 10-K | |
| FY2014 | $50.73B | −8.1% | 10-K | |
| FY2013 | $55.19B | +2.6% | 10-K | |
| FY2012 | $53.77B | −6.6% | 10-K | |
| FY2011 | $57.56B | +6.6% | 10-K | |
| FY2010 | $54.01B | −4.4% | 10-K | |
| FY2009 | $56.51B | −5.4% | 10-K | |
| FY2008 | $59.77B | — | 10-K |
03—Questions
What is goodwill?
Goodwill represents the premium paid above fair market value in business acquisitions, reflecting intangible value such as brand recognition and customer relationships.
What is PROCTER & GAMBLE Co's current goodwill?
PROCTER & GAMBLE Co (PG) annual goodwill for 2025 was $41.65B, a 3.34% increase from 2024. PROCTER & GAMBLE Co goodwill for the quarter ending March 31, 2026 was $41.36B.
What was PROCTER & GAMBLE Co's goodwill in 2024?
PROCTER & GAMBLE Co annual goodwill for 2024 was $40.30B, a 0.88% decline from 2023.
What was PROCTER & GAMBLE Co's goodwill in 2023?
PROCTER & GAMBLE Co annual goodwill for 2023 was $40.66B, a 2.42% increase from 2022.
What is PROCTER & GAMBLE Co's 5-year goodwill CAGR?
PROCTER & GAMBLE Co goodwill grew at a compound annual growth rate (CAGR) of 0.86% from FY2020 to FY2025, going from $39.90B to $41.65B over 5 years.
- Company
- PROCTER & GAMBLE Co
- Ticker
- PG
- Sector
- Other
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics