Summary
AT&T Inc. has announced the completion of the sale of its AT&T Advertising Solutions business segment to an affiliate of Cerberus Capital Management, L.P. This transaction, which closed on May 8, 2012, resulted in AT&T receiving approximately $750 million in cash, a $200 million note, and a 47 percent equity interest in the newly formed entity, YP Holdings LLC. As a consequence of this divestiture, AT&T will no longer report the results of its Advertising Solutions segment as a separate operating segment. The company will account for its significant 47 percent stake in YP Holdings LLC using the equity method of accounting. While this move signals a strategic shift away from the advertising business, investors should note that the company does not anticipate a material gain or loss from this transaction and expects a minimal impact on its 2012 earnings. To aid investors in analyzing performance post-divestiture, AT&T has provided historical operating data for the preceding eight quarters, excluding the Advertising Solutions segment's results.
Key Highlights
- 1AT&T completed the sale of its AT&T Advertising Solutions business on May 8, 2012.
- 2The company received $750 million in cash and a $200 million note as part of the sale proceeds.
- 3AT&T retains a 47 percent equity interest in the new entity, YP Holdings LLC.
- 4Advertising Solutions results will no longer be reported as a separate operating segment.
- 5AT&T will account for its stake in YP Holdings LLC using the equity method.
- 6The transaction is not expected to result in a material gain or loss.
- 7A minimal impact on 2012 earnings is anticipated.
- 8AT&T is providing supplemental selected operating data excluding the Advertising Solutions segment for the past eight quarters.