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Salesforce, Inc. Annual Report, Year Ended Jan 31, 2016

Filing Date
Filed March 7, 2016
Period End
January 31, 2016
Security
CRM
In the record · 2016–202610-K1110-Q328-K144

CRM filed 11 annual reports (10-K), 32 quarterly reports (10-Q) and 144 current reports (8-K) between 2016 and 2026.

  1. Leadership change8-K · Aug ’18Aug ’18
  2. Material agreement8-K · Dec ’20Dec ’20
  3. Restructuring8-K · Jan ’23Jan ’23
  4. Leadership change8-K · Sep ’26Sep ’26

Summary

Summary of the 10-K filed March 7, 2016. Cited figures are marked; the original filing is the authoritative source.

Salesforce, Inc. (CRM) filed its 10-K for the fiscal year ending January 31, 2016, highlighting robust revenue growth driven by its subscription-based cloud computing solutions, particularly its core Sales Cloud and rapidly expanding Service Cloud offerings.

The company reported total revenues of $6.7 billiona, a 24% increase year-over-year, with subscription and support revenue comprising 93% of the total. Despite significant investments in marketing, sales, and research and development to fuel expansion and product innovation, Salesforce reported a net loss of $47.4 million for the fiscal year, an improvement from the prior year's loss of $262.7 million. Key financial highlights include a strong increase in cash, cash equivalents, and marketable securities to $2.7 billion, underscoring a healthy liquidity position.

The company continues to expand its global footprint and product capabilities, including its nascent IoT and Analytics Cloud offerings. Management remains focused on customer retention, expanding strategic customer relationships, and driving growth through both organic development and strategic acquisitions, such as the recent acquisition of SteelBrick. Investors should note the company's continued investment in growth initiatives, which impacts profitability in the short term, but is positioned to drive long-term market leadership in the enterprise cloud computing space.

Key Highlights

  1. Total revenues reached $6.7 billion, a 24% increase from the previous fiscal year, driven primarily by subscription and support services.
  2. Subscription and support revenue represented 93% of total revenues, demonstrating the company's core business model strength.
  3. Sales Cloud and Service Cloud continue to be the largest revenue contributors, with Service Cloud showing significant year-over-year growth.
  4. The company ended the fiscal year with a strong liquidity position, holding $2.7 billion in cash, cash equivalents, and marketable securities.
  5. Marketing and sales expenses remain a significant investment, accounting for 49% of total revenues, reflecting the company's focus on customer acquisition and market expansion.
  6. Research and development expenses increased to $946.3 million, indicating continued investment in product innovation and platform enhancement.
  7. The company reported a net loss of $47.4 million, an improvement from a net loss of $262.7 million in the prior fiscal year, reflecting ongoing investments in growth.

Follow one dollar

For each $1.00 of revenue in FY2016, Salesforce, Inc. lost $0.01.

  1. Revenue$6.67B100.0%
  2. Cost of revenue−$1.65B24.8%
  3. Gross profit$5.01B75.2%
  4. Operating costs−$4.90B73.5%
  5. Operating income$114.9M1.7%
  6. Interest, other & tax−$162.3M2.4%
  7. Net income−$47.4M0.7%
Computed from 10-KFY2016filed March 7, 2016Computed from this filing’s revenue, gross profit, operating income and net income · right columngrey figure: share of revenue

Where FY2016 revenue went

$6.67B
  • Other operating costs: $3.95B, 59% of revenue
  • Cost of revenue: $1.65B, 25% of revenue
  • R&D: $946.3M, 14% of revenue
  • Operating income: $114.9M, 1.7% of revenue

Kept 1.7% as operating incomeOperating income $114.9M · 1.7%

Full revenue history →

Financial Statements

FY2016 against FY2015

Line itemFY2016FY2015Change
Revenue$6.67B$5.37B+24.1%
Gross Profit$5.01B$4.08B+22.7%
R&D Expenses$946.30M$792.92M+19.3%
Operating Expenses$4.90B$4.23B+15.8%
Operating Income$114.92M-$145.63M+178.9%
Interest Expense$72.48M$73.24M−1.0%
Net Income-$47.43M-$262.69M+81.9%
EPS (Basic)$-0.07$-0.42+83.3%
EPS (Diluted)$-0.07$-0.42+83.3%
Shares Outstanding (Basic)661.65M624.15M+6.0%
Shares Outstanding (Diluted)661.65M624.15M+6.0%

Frequently Asked Questions

  1. What is Salesforce's primary source of revenue?

    Salesforce's primary source of revenue is subscription fees for its enterprise cloud computing solutions, which includes Customer Relationship Management (CRM) services. Subscription and support revenues accounted for approximately 93% of its total revenues in fiscal year 2016.

  2. How is Salesforce managing its growth and profitability?

    Salesforce is investing heavily in expanding its sales and marketing efforts, research and development, and global infrastructure to drive growth. While these investments have led to a net loss in fiscal year 2016, the company is focused on improving operating margins and has shown a significant reduction in its net loss compared to the previous year. Key strategies include strengthening market-leading solutions, expanding customer relationships, and introducing new product categories.

  3. What is the company's financial position regarding cash and debt?

    As of January 31, 2016, Salesforce had $2.7 billion in cash, cash equivalents, and marketable securities, indicating a strong liquidity position. The company has outstanding convertible senior notes, with the primary balance being $1.15 billion in 0.25% convertible senior notes due in 2018. It also has a revolving credit facility and a loan associated with its 50 Fremont property.

  4. What are Salesforce's key strategic priorities outlined in the filing?

    Salesforce's key strategic priorities include strengthening its market-leading solutions, expanding strategic relationships with customers, extending distribution into new and high-growth product categories, expanding its sales organization, reducing customer attrition, building its business in global software markets, and encouraging third-party application development on its cloud platforms.