Summary
This 10-K filing for Hansen Natural Corporation (which would later become Monster Beverage Corp) for the fiscal year ended December 31, 2006, marks a period of significant growth and strategic importance for the company. The filing highlights the company's primary business as the development, marketing, and sale of non-carbonated, ready-to-drink, fruit-flavored beverages and energy drinks. Investors should note the substantial market value of its common equity, indicating a strong market presence and investor confidence. The company's focus on its core brands and expansion into new markets are key drivers for its performance. The company, registered in Delaware with its principal executive offices in Corona, California, operates primarily in the beverage industry, emphasizing its energy drink segment. The filing indicates it is an accelerated filer, suggesting a certain level of financial maturity and reporting compliance. The subsequent rebranding to Monster Beverage Corporation underscores the growing significance of its flagship Monster Energy drink brand. Investors should pay close attention to the company's growth strategies, risk factors, and financial performance as detailed within this report.
Key Highlights
- 1The company, operating as Hansen Natural Corporation at the time, is a significant player in the development, marketing, and sale of non-carbonated, ready-to-drink, fruit-flavored beverages and energy drinks.
- 2The aggregate market value of the company's common equity held by non-affiliates was substantial at $3,547,763,048 as of June 30, 2006, indicating strong investor interest.
- 3The company is identified as an accelerated filer, suggesting a robust reporting history and compliance with SEC regulations.
- 4The filing confirms a large number of outstanding common shares (90,059,124 as of May 16, 2007), which is important for understanding potential dilution and per-share metrics.
- 5The business operations are primarily centered around its beverage products, with a notable emphasis on energy drinks, foreshadowing the eventual rebranding to Monster Beverage Corporation.
- 6The company's principal executive offices are located in Corona, California, and its legal jurisdiction is Delaware.
- 7The report structure indicates a comprehensive overview of the company's business, risks, financial condition, and corporate governance.